From a conversation about the most important traits for a copywriter to have, comes this nugget of wisdom from a Canadian gent calling himself “500ml”:

“so basically to summarize: copywriters rape people with words”

That’s a statement so far away from any recognisable reality that it needs saying again. This person thinks that copywriters rape people. With words.

I’d like to challenge any of my readers to come up with a more ludicrous definition of the word copywriter than “lexical rapist“. Leave me a comment with your ideas. If there’s any really good ones, I might have to come up with a prize.

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