Suffixes are superb inventions. They can take a boring, humdrum word and turn it into something wonderful. Using the right suffix will help you create unforgettable portmanteaus that hook the reader and don't let go. But if you use the wrong suffix, you can come across a a pretentious, preening pillock with no grasp of the...
In this 200 Word Post (the first of 2012), Andy explains that despite what you may have read, spelling does actually matter. You fools.
2012 is finally here. The year of the London Olympics, the Golden Jubilee and, most concerningly, the end of the world. If the misinterpreted non-prophesies of a dead Mesoamerican civilisation are to be believed (they're not), then the world will end in some horrible manner on December 21 2012 (it won't).
It sounds like you're nice and comfy. Which is a shame if you're about to start writing. Because if you want to write well, being comfortable isn't good for you.
The advert above just won a Silver Lion at the Cannes Lions International Festival. And I have to say, it's memorable. But it's memorable for all the wrong reasons.
Do you want to hear a really bad joke? Here you go: When is a coach not a coach?
I'm one of those sad people. I read the back of cereal boxes, the blurb on DVD cases and the labels on beer bottles. And they all tend to follow the same boring copywriting rules. And then I cracked open a beer I hadn't tried before. And it told me to put the beer down...