May The 4th Be With You – Copywriting Lessons From A Galaxy Far, Far Away
Can writers learn from the film Star Wars? You won't learn that a Parsec is a measurement of time, not distance, but you might just learn a few Jedi copywriting tricks.
Royal Wedding Cliché Bingo! A Fun Game For All The Family!
I asked a handful of copywriters on Twitter what they thought the most overused words in wedding copy were, and they didn't disappoint. Thanks to their suggestions I've put together some Royal Wedding Bingo cards for your enjoyment.
If You Don’t Promote Your Work, Nobody Else Will.
You're relying on other people to promote your work. And no matter how good your tremendously fantastic stuff is, you're going to be hard pushed convincing them to put in the effort that you're unable or unwilling to do.
The Best Advice You’ll Get All Day
I just spotted this on a Tumblr account, and decided it needed to be shared with the world...
I Don’t Care What Colour Your Hat Is, Ignoring Content Is No Laughing Matter
According to Kris, White Hat SEO is a joke, and good content is a rip-off. Well, sorry Kris. I'm not laughing.
Introducing the ALL NEW Unmemorable Title Team
Well, after nearly two years and 111 posts, I've decided that as of the start of April Unmemorable Title can no longer continue as a one man band. So I'm delighted to unveil the ALL NEW Unmemorable Title Team!
“Funny” Copy – No Laughing Matter?
Should you leave the comedy to the comedians? Is earnest discourse and straight-down-the-line clarity the only way to create content that really speaks to readers? Or are spinning bowties as important to the writer as the pen?
So, You Want To Be A Writer?
So, you want to be a writer? But what exactly do you want to write? Thanks to the Unmemorable Title "So You Want To Be A Writer?" flowchart, you'll know just what path to follow.
How You’re Killing Your Credibility With List Posts
Those of you who write three or more list posts a month aren't going to like this, so I suggest you skip to the end and leave an angry comment. But if you're worried about providing great content, building a solid reputation, or just not coming across as a fool, you need to move on....
I’m Guesting on Copyblogger Today
If you're looking for some great advice on how to mess up your big guest posting opportunity, you're in luck. I've used my big guest posting opportunity over at Copyblogger to explain how you too can blow your big chance.
Hopefully I've not blown my big chance in the process.
Your Questions Answered: What Degree Is Best For A Copywriter?
Monday Question: What Degree is Best For a Copywriter?
This is the question people have been putting into Google. So if you're wondering what course you need to apply for to make a splash as a copywriter, read on.
There’s a Mouse On Me TV, What Am I Gonna Do?
There's a battle going on in your living room. On one side is the impressionable language centre of your poor innocent child's brain. And on the other is a small woolly mouse that speaks in patois.
That little Rastamouse is going to destroy the way your child uses the English language to the point that they'll...
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