Of Course Good Spelling and Grammar Matter
In this 200 Word Post (the first of 2012), Andy explains that despite what you may have read, spelling does actually matter. You fools.
Do You Know What’s The Scariest Thing About Halloween?
Apparently, the week surrounding October 31st is the scariest time of the year. But it's not because of trick or treaters. No, it's because of hellishly bad copy.
So read on and find our Bestiary of Halloween Copy Horrors. If you dare...
An SEO Copywriter Walks Into a Pub…
An SEO copywriter walks into a pub, bar, public house, venue, beer, lager, wine, spirits, cocktails, pub food, gastropub, happy hour...
And how we laugh. Still. Every time this tired old joke wheezes its way around Twitter, we all drop to the ground, rolling about in paroxyms of laughter, attempting to hold in our ruptured and...
Swearing in Your Copy? Fuck Off.
In this 200 word post, Andy discusses the merits (or lack thereof) of swearing in your copy.
Beware, at least 2.5% of this post is swearing. But he doesn't use the C-Word. Because he's a fucking classy guy like that.
Stop Pretending that Your Blog Isn’t About Your Ego
The following is a 200 word post inspired by a discussion with @TomCopy about self-promotion, blogging and ego.
What Bloggers Need to Learn from Poets
Surely there's no common ground dark art of marketing and the creative art of poetry? You might be surprised to hear that as a blogger, you need to learn from poets.
Piss Off, Pedants
The following is inspired by @BobbleBardsley challenging me to write 200 words or fewer on grammar-dinosaurs.
Guest Post: Successful Copywriting Doesn’t Always Mean Fresh Content
When you study journalism, they tell you that you need to be on the cutting edge by providing fresh, unique content...
The Very Best of Unmemorable Title
I put it to you, the readers, to nominate the most interesting, engaging and useful posts that have been featured over the past 24 months. So here it is - the definitive Unmemorable Title. Read on!
Are You Sitting Comfortably?
It sounds like you're nice and comfy. Which is a shame if you're about to start writing. Because if you want to write well, being comfortable isn't good for you.
Where Should You Be Promoting Your SEO, Copywriting and Marketing Blog Posts?
Sphinn or SERPd? Facebook or Twitter? If you want to find readers for your SEO, Copywriting or Marketing blog, you need to have a read of this...
When Is A Coach Not A Coach?
Do you want to hear a really bad joke? Here you go:
When is a coach not a coach?
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