Android Apps I Just Couldn’t Live Without

Over the past few months, I’ve noticed that I’m using my mobile phone (HTC Hero, if you care) more for surfing the internet than I do for making calls and sending texts. This is either representative of a shift in the way people use the internet, or just conclusive proof that I don’t have many...

New Years Resolutions for 2010

Well, New Year’s finally here, and with but a few hours left of this decade, I’d like to take this opportunity to announce my New Year’s Resolutions. Please feel free to disregard them, as they’ll inevitably be abandoned by the time my hangover clears some time next year.

Five Wildly Inaccurate Social Media Predictions for 2010

Lock your doors and windows before Google's Thought Police arrest your children. Be quiet though - don't forget to mute the notification sounds on your Twitter App.

The Best (and Worst) Marketing Ploys of the Noughties

The most tragic thing about the Sea Kittens campaign is that Hugh Fearnley-Whittingstall showed campaigners how to make people think about where their food comes from with his anti-battery chicken crusade. Wouldn't farmed salmon swimming in their own shit have made a more effective image than this?

ReTweeting – A Handy Guide (for the benefit of Lisa Barone)

Download Tweetdeck. Use Tweetdeck's RT function. Only use for follower/list/account maintenance because frankly, it's not a good site.

The Problem With Social Media? You’re Doing It Wrong.

The above may seem like a sweeping statement, but the more social media comes into the mainstream, the more the original reasons we signed up become lost.

Trial by Twitter – Jan Moir Feels the Brunt of a Social Media Backlash

With a veritable hate-storm brewing, it's not going to be long before other daily papers pick up on Jan Moir's ranting and the Twitter backlash. When this goes mainstream, could the threat of bad publicity put off advertisers?

Firstfound Twitter Training Document

As FirstFound’s blogging, social media and copywriting specialist, I’ve been asked to put together a quick “Dummies Guide to Twitter” for use in the SEO department. Now I normally like to keep my own blogging projects separate from FirstFound projects (hence this being the first time I’ve mentioned my employers), but I would appreciate any...


WHOSE RESPONSIBLE THIS is the Meme sweeping the Net by storm. See how it can help you promote your content.

Simple Social Media Advice

The answer to this social media problem couldn't be any simpler.

First Impressions of Meme – Yahoo’s answer to Twitter

I've been examining Yahoo's Meme - yet another jumper on Twitter's runaway bandwagon. I've not had time to form a full opinion yet, but I'll share some of my initial impressions.

Signal to Noise – Is Your Twitter Feed Alienating People?

Twitter is no longer new and exciting. Over the past few months it's developed into a valuable marketing recourse that can generate huge amounts of traffic and whip up real interest from otherwise untapped sources.