Media
Peeking Round the Paywall - Is The Times Being Very Canny?

Peeking Round the Paywall – Is The Times Being Very Canny?

Could the seemingly regular downtime suffered by The Times' paywall be a clever marketing tactic? Andrew certainly thinks so, and the evidence is mounting.
Unmemorable Title - Now Available on Facebook

Unmemorable Title – Now Available on Facebook

That’s right folks! Unmemorable Title is now available on Facebook. Wow! What does that mean? It means that you no longer have to rely on Twitter, RSS feeds, visiting the site on a whim or checking for updates on SERPd to get the latest content from Unmemorable Title. You can now get updates and comments...
Grubbing Peons of Twitter, Bow Down to Your #TwitRelief Masters!

Grubbing Peons of Twitter, Bow Down to Your #TwitRelief Masters!

Comic Relief is a good cause. But has their ill-judged #twitrelief campaign turned the tide of public opinion against them? Forgoing the usual bath of beans, the Comic Relief organisers have found a new way for the great and the good to demean themselves for charity. By talking to dirty, pointless scrubbers like you.
There's a Mouse On Me TV, What Am I Gonna Do?

There’s a Mouse On Me TV, What Am I Gonna Do?

There's a battle going on in your living room. On one side is the impressionable language centre of your poor innocent child's brain. And on the other is a small woolly mouse that speaks in patois. That little Rastamouse is going to destroy the way your child uses the English language to the point that they'll...
#FollowFriday - You're Doing it Wrong

#FollowFriday – You’re Doing it Wrong

Back when the world was young and Twitter was new and exciting, a tradition developed. Every Friday, the users of the burgeoning social media site would take the time to promote their friends. They'd explain why a certain person was interesting, and tag it #FollowFriday.
How #guardianexclusive Caused the Twitter Hype Machine to Backfire

How #guardianexclusive Caused the Twitter Hype Machine to Backfire

If I'd have told you 24 hours ago that The Guardian were the UK newspaper that used Twitter most effectively, you'd have believed me. And then came the #guardianexclusive. Oh, well done Guardian Sport. To quote another sporting foot-shooter, "take a bow, son."
Why Tweeters Can't Be Beggars

Why Tweeters Can’t Be Beggars

Have you ever sent a Tweet like this? "Help! I need 500 followers by noon! Please ReTweet this!" If you have, you're doing yourself more harm than good. Read on to find out why desperation won't win you any friends, or any followers.

This is a Post About Robbie Savage

Man says something stupid in front of journalist. Journalist does job. Twitter backlash Man sulks, flounces. Moral: Don’t say stupid things on the internet. Stupid = Backlash. I don’t want to have to do this again.

This Is A Post About Stephen Fry

Man says something stupid in front of journalist. Journalist does job. Twitter backlash Man sulks, flounces. Moral: Don’t say stupid things on the internet. Stupid = Backlash. I think that just about sums it up.

Twadges You Don’t Want to Earn

Anyone who reads Econsultancy might well have noticed a recent post about a startup called Twadges. The firm promises to provide Twitter users with Foursquare style badges to mark any notable “achievements” in a user’s lifetime. Now I don’t know which badges they will be offering, but I’ve had a few ideas. And here’s a...

Are you Tweeting Yourself Out of a Dinner Party Invite?

Chances are that you're going to fit into at least one of these pigeonholes. Not all will ruin your chances of making everyone's dinner party list, but they will limit the number of people who want to follow you.

Follow Friday – The Copywriters You Should Be Following on Twitter

I'll take it as read that everyone here is following me on Twitter at @Mr603 (and if not, why not?), but there may be one or two copywriting experts you should be following that have somehow slipped the net.