Copywriting
Guest Post: Successful Copywriting Doesn’t Always Mean Fresh Content

Guest Post: Successful Copywriting Doesn’t Always Mean Fresh Content

When you study journalism, they tell you that you need to be on the cutting edge by providing fresh, unique content...
The Pirate's Guide to Blogging - International Talk Like a Pirate Day

The Pirate’s Guide to Blogging – International Talk Like a Pirate Day

Yarr and avast there me hearties! It be International Talk Like a Pirate Day again, and that can mean only two things: Firstly, it be meaning that people across the globe will be saying "it be" when they mean "it is". And secondly, it be meaning that I be divulgin' the most well kept secret...
How Do You Stand Out From The Blogging Crowd?

How Do You Stand Out From The Blogging Crowd?

It's hard to break into an already crowded blogosphere. If you want to do it, you're going to need to stand out from the blogging crowd.
Are You Sitting Comfortably?

Are You Sitting Comfortably?

It sounds like you're nice and comfy. Which is a shame if you're about to start writing. Because if you want to write well, being comfortable isn't good for you.
Lies, Damned Lies and Internet Forum Threads - Slandering Your Way To Business Success

Lies, Damned Lies and Internet Forum Threads – Slandering Your Way To Business Success

As any prospective online guru knows, marketing your company can be hard work. You need to create a convincing product, work out your USPs, provide a good service to clients and work tirelessly to spread the word far and wide. Well screw that.
Where Should You Be Promoting Your SEO, Copywriting and Marketing Blog Posts?

Where Should You Be Promoting Your SEO, Copywriting and Marketing Blog Posts?

Sphinn or SERPd? Facebook or Twitter? If you want to find readers for your SEO, Copywriting or Marketing blog, you need to have a read of this...
The Five People You Meet in Online Marketing Hell

The Five People You Meet in Online Marketing Hell

Unfortunately, it's all too easy to find the wrong people. And if you do, nothing's quite as dispiriting to the internet entrepeneur as the five people you meet in online marketing hell.
When Is A Coach Not A Coach?

When Is A Coach Not A Coach?

Do you want to hear a really bad joke? Here you go: When is a coach not a coach?
This Is What We Know

This Is What We Know

Ever get the feeling that the brilliant, insightful advice you've just received might not be as groundbreaking as you think?
May The 4th Be With You - Copywriting Lessons From A Galaxy Far, Far Away

May The 4th Be With You – Copywriting Lessons From A Galaxy Far, Far Away

Can writers learn from the film Star Wars? You won't learn that a Parsec is a measurement of time, not distance, but you might just learn a few Jedi copywriting tricks.
Royal Wedding Cliché Bingo! A Fun Game For All The Family!

Royal Wedding Cliché Bingo! A Fun Game For All The Family!

I asked a handful of copywriters on Twitter what they thought the most overused words in wedding copy were, and they didn't disappoint. Thanks to their suggestions I've put together some Royal Wedding Bingo cards for your enjoyment.
Alarm Bells - How To Know When You Need a Break

Alarm Bells – How To Know When You Need a Break

I think I need a break from copywriting...