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	<title>Unmemorable TitleCopywriting | Unmemorable Title</title>
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	<link>http://www.unmemorabletitle.co.uk</link>
	<description>An SEO &#38; Copywriting Blog</description>
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		<title>Of Course Good Spelling and Grammar Matter</title>
		<link>http://www.unmemorabletitle.co.uk/spelling-grammar-mistakes/</link>
		<comments>http://www.unmemorabletitle.co.uk/spelling-grammar-mistakes/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 09:37:45 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[200 word posts]]></category>
		<category><![CDATA[grammar]]></category>
		<category><![CDATA[mistakes]]></category>
		<category><![CDATA[spelling]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://www.unmemorabletitle.co.uk/?p=1350</guid>
		<description><![CDATA[In this 200 Word Post (the first of 2012), Andy explains that despite what you may have read, spelling does actually matter. You fools.]]></description>
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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>How Not to Write a Sales Letter (with assistance from cuddly Ken Bates)</title>
		<link>http://www.unmemorabletitle.co.uk/how-not-to-write-a-sales-letter/</link>
		<comments>http://www.unmemorabletitle.co.uk/how-not-to-write-a-sales-letter/#comments</comments>
		<pubDate>Wed, 18 Jan 2012 12:34:17 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[giant windbag]]></category>
		<category><![CDATA[Leeds United]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[sales letters]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://www.unmemorabletitle.co.uk/?p=1336</guid>
		<description><![CDATA[Despite telesales, despite search engine marketing, and despite social media, direct sales letters are still one of the most important and effective weapons in any marketer's arsenal. Done right, a great sales letter can deliver huge returns on a fairly small investment.]]></description>
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		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Swords, Sorcery and Snow Trolls &#8211; The Skyrim Guide to Blogging</title>
		<link>http://www.unmemorabletitle.co.uk/swords-sorcery-and-snow-trolls-the-skyrim-guide-to-blogging/</link>
		<comments>http://www.unmemorabletitle.co.uk/swords-sorcery-and-snow-trolls-the-skyrim-guide-to-blogging/#comments</comments>
		<pubDate>Fri, 18 Nov 2011 08:30:25 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[Skyrim]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://www.unmemorabletitle.co.uk/?p=1291</guid>
		<description><![CDATA[If you find yourself within earshot of a nerd this week, the chances are that you'll hear the word "Skyrim" bandied about in excitable tones. Don't worry - this isn't some obscure lewd act known only to members of the mile-high club. It's a computer game.]]></description>
		<wfw:commentRss>http://www.unmemorabletitle.co.uk/swords-sorcery-and-snow-trolls-the-skyrim-guide-to-blogging/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
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		<title>Do You Know What&#8217;s The Scariest Thing About Halloween?</title>
		<link>http://www.unmemorabletitle.co.uk/do-you-know-whats-the-scariest-thing-about-halloween/</link>
		<comments>http://www.unmemorabletitle.co.uk/do-you-know-whats-the-scariest-thing-about-halloween/#comments</comments>
		<pubDate>Mon, 31 Oct 2011 10:05:19 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[halloween]]></category>
		<category><![CDATA[humour]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://www.unmemorabletitle.co.uk/?p=1266</guid>
		<description><![CDATA[Apparently, the week surrounding October 31st is the scariest time of the year. But it's not because of trick or treaters. No, it's because of hellishly bad copy.

So read on and find our Bestiary of Halloween Copy Horrors. If you dare...]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>An SEO Copywriter Walks Into a Pub&#8230;</title>
		<link>http://www.unmemorabletitle.co.uk/an-seo-copywriter-walks-into-a-pub/</link>
		<comments>http://www.unmemorabletitle.co.uk/an-seo-copywriter-walks-into-a-pub/#comments</comments>
		<pubDate>Fri, 21 Oct 2011 08:00:27 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[insanity]]></category>
		<category><![CDATA[jokes]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.unmemorabletitle.co.uk/?p=1261</guid>
		<description><![CDATA[An SEO copywriter walks into a pub, bar, public house, venue, beer, lager, wine, spirits, cocktails, pub food, gastropub, happy hour...

And how we laugh. Still. Every time this tired old joke wheezes its way around Twitter, we all drop to the ground, rolling about in paroxyms of laughter, attempting to hold in our ruptured and leaking sides.

Or not. Read on to find out why.]]></description>
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		<slash:comments>12</slash:comments>
		</item>
		<item>
		<title>Swearing in Your Copy? Fuck Off.</title>
		<link>http://www.unmemorabletitle.co.uk/swearing-in-your-copy-fuck-off/</link>
		<comments>http://www.unmemorabletitle.co.uk/swearing-in-your-copy-fuck-off/#comments</comments>
		<pubDate>Tue, 18 Oct 2011 08:30:07 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[200 word posts]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[swearing]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://www.unmemorabletitle.co.uk/?p=1246</guid>
		<description><![CDATA[In this 200 word post, Andy discusses the merits (or lack thereof) of swearing in your copy.

Beware, at least 2.5% of this post is swearing. But he doesn't use the C-Word. Because he's a fucking classy guy like that.]]></description>
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		<slash:comments>14</slash:comments>
		</item>
		<item>
		<title>Stop Pretending that Your Blog Isn&#8217;t About Your Ego</title>
		<link>http://www.unmemorabletitle.co.uk/stop-pretending-that-your-blog-isnt-about-your-ego/</link>
		<comments>http://www.unmemorabletitle.co.uk/stop-pretending-that-your-blog-isnt-about-your-ego/#comments</comments>
		<pubDate>Wed, 12 Oct 2011 11:45:19 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[200 word posts]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[promotion]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://www.unmemorabletitle.co.uk/?p=1236</guid>
		<description><![CDATA[The following is a 200 word post inspired by a discussion with @TomCopy about self-promotion, blogging and ego.]]></description>
		<wfw:commentRss>http://www.unmemorabletitle.co.uk/stop-pretending-that-your-blog-isnt-about-your-ego/feed/</wfw:commentRss>
		<slash:comments>15</slash:comments>
		</item>
		<item>
		<title>What Bloggers Need to Learn from Poets</title>
		<link>http://www.unmemorabletitle.co.uk/what-bloggers-need-to-learn-from-poets/</link>
		<comments>http://www.unmemorabletitle.co.uk/what-bloggers-need-to-learn-from-poets/#comments</comments>
		<pubDate>Thu, 06 Oct 2011 09:15:35 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[national poetry day]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://www.unmemorabletitle.co.uk/?p=1221</guid>
		<description><![CDATA[Surely there's no common ground dark art of marketing and the creative art of poetry? You might be surprised to hear that as a blogger, you need to learn from poets.]]></description>
		<wfw:commentRss>http://www.unmemorabletitle.co.uk/what-bloggers-need-to-learn-from-poets/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The 2nd Annual Bad Ass SEO Guest Blogging Contest!</title>
		<link>http://www.unmemorabletitle.co.uk/the-2nd-annual-bad-ass-seo-guest-blogging-contest/</link>
		<comments>http://www.unmemorabletitle.co.uk/the-2nd-annual-bad-ass-seo-guest-blogging-contest/#comments</comments>
		<pubDate>Wed, 05 Oct 2011 10:15:52 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[bad ass SEO guest blogging contest]]></category>
		<category><![CDATA[contest]]></category>
		<category><![CDATA[guest posting]]></category>
		<category><![CDATA[tips]]></category>

		<guid isPermaLink="false">http://www.unmemorabletitle.co.uk/?p=1211</guid>
		<description><![CDATA[As you may have guessed from the title, I've entered the 2011 Annual Bad Ass SEO Guest Blogging Contest!]]></description>
		<wfw:commentRss>http://www.unmemorabletitle.co.uk/the-2nd-annual-bad-ass-seo-guest-blogging-contest/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Piss Off, Pedants</title>
		<link>http://www.unmemorabletitle.co.uk/piss-off-pedants/</link>
		<comments>http://www.unmemorabletitle.co.uk/piss-off-pedants/#comments</comments>
		<pubDate>Tue, 04 Oct 2011 11:45:23 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[200 word posts]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[grammar]]></category>
		<category><![CDATA[pedantry]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://www.unmemorabletitle.co.uk/?p=1195</guid>
		<description><![CDATA[The following is inspired by @BobbleBardsley challenging me to write 200 words or fewer on grammar-dinosaurs.]]></description>
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		<slash:comments>20</slash:comments>
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