How Not to Get a Comment Approved
I’m fine with people leaving comments here because they want a link, so long as they contribute to the conversation. However, if you’re just copy and pasting from a generic template, you’re not getting added. If you copy and paste in your multiple choice template and forget to delete as applicable, you won’t get a...
Copywriters – Artists or Scientists?
Are copywriters artists, or are they scientists? And is there really a fundamental division between the beauty of the copywriter and the usefulness of the SEO content creator?
Are Your Calls to Action Strong Enough to Stop Rampaging Leeds Fans?
Picture the scene. From 1-0 down, and with ten men, Leeds United have snatched an unlikely victory from the jaws of defeat. And with it, promotion. A decade of unrelenting misery, two relegations, three play off defeats and an unprecedented points deduction wiped away with a deft flick of Jermaine Beckford’s outstretched boot. The fans...
How Not to Pitch an SEO Client by Email
I’ve had a bit of a debate with an SEO specialist called Bikash. I was going to turn it into an informative post outlining the mistakes he made when he pitched me by email. Having a webmail address, not looking at my site, contradicting himself. That sort of thing. Then he finished off with something...
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