Is Your Professional Voice Boring?
This is Jim. Jim is a professional musician. Jim is exciting, innovative and all sorts of other interesting superlatives. Jim isn’t boring. So if a professional isn’t a boring person, why is your professional copy boring?
Copify – The Debate
I’m too ill to recap the whole debate, but if you want some background on the Copify issue, here’s a quick-n-dirty guide to where in the Blogosphere the debate is happening.
Should You Pay Your Copywriter by the Word?
Twitter has been all aflutter this weekend, with a brand new “copywriting agency” following all and sundry. They’ve been promising the untold riches of £0.02 per word and have met with responses ranging from the amusing to the incredulous. @SarahCopywriter £0.04 per word! Ha, ha, ha, ha, ha, ha, ha, (breath) ha, ha, ha, ha,...
The Writing Secrets Conspiracy Theorists Don’t Want You To Know
Make sure you read this quickly. I'm not sure how long it'll stay up before the CIA, Illuminati and those Lizard Men that David Icke dribbles about will find this and shut it down.
The information I have to share with you is so sensitive, I dare not put it on the front page of my...



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