Santa Maria de Avià by Reinante El Pintor de Fuego
“What education do you need to become a copywriter?” I’ve seen this question asked a few times in the past few weeks. The usual suspects have all reared their heads – English, Psychology, Journalism. I’ve got some different advice. If you want to know what degree to take to learn the copywriter’s skills, do what I did.
Become a Historian.
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Photo by Andrew Nattan
Hi there. You don’t know me too well, but maybe you should. I’m your audience. I’m the guy who subscribes to your blog via RSS, retweets your posts and leaves you the odd comment. But let me tell you a secret. I’m doing those things more out of habit at the moment. Why?
Because your blog is boring me to tears. And if you don’t get a grip, then it’s over between us.
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All the buzz surrounding Google today is concerning the fact that they’re attempting to play hard ball with the Chinese government, and the havoc caused by the imminence of the caffeine update.
What only a few souls have noticed is that Google are attempting to force American spellings onto an unsuspecting British populace.
Jan 11
Beware: The following clip contains slouching, terrible hair and a hint of mental ranting.
For the FirstFound Newsletter, I was asked to record a New Year’s Resolution. It turned into a bit of a rant, and I may have been the only staff member to use a prop.
It’s sound advice though. If you don’t know whether or not to use an apostrophe, don’t bother.