Photo By Ecastro
Twitter has been all aflutter this weekend, with a brand new “copywriting agency” following all and sundry. They’ve been promising the untold riches of £0.02 per word and have met with responses ranging from the amusing to the incredulous.
@SarahCopywriter £0.04 per word! Ha, ha, ha, ha, ha, ha, ha, (breath) ha, ha, ha, ha, ha! F**k me, the last of the big spenders!
But does the problem lie with the sum being offered, or the way that it’s being offered? When you’re hiring a copywriter, should you be paying them by the word?
I say no.
